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Calvin Harris

Full-funnel digital advertising campaign for Calvin Harris across Meta, TikTok, Google Display and YouTube, strategically structured to drive ticket sales and amplify event visibility across all digital touchpoints.

Client

FBI

Date

August 6, 2026

Goal

Sales Growth

Website

https://fbi.lv/lv/pasakums/calvin-harris-06-08-2026.ev-820/
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Project overview

Executed a full-funnel advertising strategy across Meta (Facebook and Instagram), TikTok, Google Display and YouTube. The campaign covered awareness, consideration and conversion stages, with ongoing optimisation to maximise reach, engagement and ticket sales performance.

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